Made By Melou: How we want to produce our clothes in a throwaway culture?
At Melou, we’ve been asking this question since 2010, and our answer has shaped everything we do.
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At Melou, we’ve been asking this question since 2010, and our answer has shaped everything we do.
Our approach is to create clothes that become part of your life for a while, accompanying you through different seasons and moments. Life is made up of chapters, and our garments are designed to be a meaningful part of those. We create pieces that last - not just in quality, but in meaning.
It is a simple yet profound philosophy: buy less, but make it last longer.
We carefully select premium raw materials and collaborate closely with skilled artisans in Northern Portugal, immersing ourselves in every step of the production process. This hands-on approach allows us to shape each product precisely, down to the very thread, pattern, and finish. It’s not just about making clothes; it’s about making them right.
By producing locally in Europe, we ensure fair wages, safe working conditions, and ethical labor practices, while reducing delivery distances to minimize environmental impact.
This mindfulness - to creativity, to quality, to the livelihood of our team, and to our community - is central to everything we do. It’s a commitment to a thoughtful, responsible way of life.
In the next few days, we’re launching our Winter Collection. It’s not a vast drop, but a carefully curated selection designed to provide something timeless for the colder days ahead. These pieces reflect everything we stand for: durability, comfort, and craftsmanship that endures.
Curious about what goes into making our clothes? Here we share a behind-the-scenes video that offers a closer look at our production process in Portugal...
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