Skip to main content
DENIM TYPE I

DENIM TYPE I

2 days ago
Last Christmas, I had the idea to make our Melou version of the classic TYPE I denim jacket — a s...
Continue reading
WHERE DOES ONE COLOR END?

WHERE DOES ONE COLOR END?

7 days ago
How many colors are there? The visible light spectrum ranges roughly from 380 to 700 nanometers —...
Continue reading
What keeps you going? A reflection on hope...

What keeps you going? A reflection on hope...

7 days ago
While having pizza the other night with some friends, we started discussing a quote we read from ...
Continue reading
Layer One - A classic Tank

Layer One - A classic Tank

We're introducing our Layer One.  A slim fit, classic cut Tank-Top. A functional first layer m...
Continue reading
Made in Portugal: The value of a simple, well made T-shirt

Made in Portugal: The value of a simple, well made T-shirt

We are constantly questioning what we do — trying to make things better than they were yesterday...
Continue reading
Starfish & Pickle: A Story of a Dreamer

Starfish & Pickle: A Story of a Dreamer

Last November, we traveled to Normandy to meet our friend Bazile for an upcoming project we’ll be...
Continue reading
Troppa Polar Series 481 — Out Now.

Troppa Polar Series 481 — Out Now.

The Polar Series 481 is built around function, comfort and durability. It’s made from a 100% po...
Continue reading
The Route Of Peacemakers

The Route Of Peacemakers

We like to imagine a different kind of airline. Not one that moves tourists. But one that carries...
Continue reading
Cotton Melange MC 1616 - A Technical Breakdown.

Cotton Melange MC 1616 - A Technical Breakdown.

When you’re talking about a classic grey sweatshirt, there are endless gradations in tone. But h...
Continue reading
Read This Slowly - Living Kills

Read This Slowly - Living Kills

You get good at surviving and forget how to feel alive. And still... You make Coffee.  
Continue reading
Are We Dog-Piling?

Are We Dog-Piling?

Are we dog piling or getting closer to what matters? Does it fade when everything is stripped dow...
Continue reading
Close to the Russian Border...

Close to the Russian Border...

Looking back at 2025, one moment stays with us: standing in view of Mount Ebrus, close to the Ru...
Continue reading
About Chambray.

About Chambray.

Contemporary design rooted in the history of Chambray. Soft blue tones fading slowly into white b...
Continue reading
Make it work better. Then make it last.

Make it work better. Then make it last.

"Nothing but Heavy Duty" wasn’t marketing poetry for Milwaukee Electric Tool Company — it was a p...
Continue reading
Randonneur Tracksuits

Randonneur Tracksuits

In 1891, the first Paris–Brest–Paris Randonneur tour was organised — a 1,200 km ride from Paris ...
Continue reading
Savage By Nature.

Savage By Nature.

There are many reasons why nature inspires us, but the Iberian Lynx in particular holds qualitie...
Continue reading
The Milwaukee Story

The Milwaukee Story

Vision creates vision. Sometimes all it takes is changing where you stand. During this last shoot...
Continue reading
The Legacy of Stripes - La Vie is back.

The Legacy of Stripes - La Vie is back.

Holding something made by hand and feeling the presence of the person behind it — their rhythm, ...
Continue reading
“Fier comme un Normand.”

“Fier comme un Normand.”

It was nice to peek into the daily routine of our friend Bazile Pinel — to see the generational l...
Continue reading
Normandy and the promise we made.

Normandy and the promise we made.

We had a promise to honor, so last week we made our way to Normandy to keep that promise alive. W...
Continue reading
For Game Days And Every Day

For Game Days And Every Day

There's a silence that follows movement. Everything slows - the breath, the noise, even your thou...
Continue reading
Juicy Walls, Winter 73' and the West Coast of Portugal.

Juicy Walls, Winter 73' and the West Coast of Portugal.

We go back to the winter of ’73, west coast Portugal. Only a few surfers were out then, testing t...
Continue reading
Teaching Through Touch

Teaching Through Touch

Teaching through touch. This is how we learn what good design really feels like. When you can han...
Continue reading
New Release: The Climb Pants Out Now

New Release: The Climb Pants Out Now

We've been working on these pants for a while. We wanted something we could climb in, move in, tr...
Continue reading
Field Notes #02 Figueira da Foz: Bazile Pinel and the Gliding Barnacles

Field Notes #02 Figueira da Foz: Bazile Pinel and the Gliding Barnacles

We love working with people whose life is their craft. Bazile — shaping under the name Zeuglodon ...
Continue reading
Field Notes #01: Tested On Concrete

Field Notes #01: Tested On Concrete

Lisbon, late afternoon. Concrete paths, humid air, quiet water. We ran, we observed, we took notes.
Continue reading
Portugal, Headquarters & the Milwaukee Story

Portugal, Headquarters & the Milwaukee Story

Work is always work but every trip to Portugal - to oversee production, meet suppliers, and explo...
Continue reading
The Ears That Dropped

The Ears That Dropped

Lots Of driving hours and coffee's shared in the last couple of weeks. And one interview we liste...
Continue reading
On the road again...

On the road again...

Back on the road, shooting out in the fields — Coffee breaks at roadside cafés, br...
Continue reading
Challenge Yourself In Nature and How It Was Born

Challenge Yourself In Nature and How It Was Born

It’s hard to say when it began. For sure somewhere in Tarifa. No one really remembers. What we do...
Continue reading
Melou Essentials. Simple. For Everyday

Melou Essentials. Simple. For Everyday

Insights come when you least expect them. A sudden realisation in a moment of silence — the obvio...
Continue reading
Meditation in patience

Meditation in patience

There is magic in pottery. As you centre the clay on the wheel, it feels as if you were cente...
Continue reading
From Muizenberg to Cabo Ledo...

From Muizenberg to Cabo Ledo...

I tell stories for Melou — about people, places, and the stories they carry. My name is Marcel Mo...
Continue reading
The Story of Chow…

The Story of Chow…

Africa’s number one surf champ, Paul Chow Sampson, is giving back to his community as a mentor an...
Continue reading
Blurry lines, long days and clean cuts...

Blurry lines, long days and clean cuts...

Yesterday we met up with our long-time friend Dani Vila (@danivilashapes) — artist, surfboard sha...
Continue reading
Behind the scenes...

Behind the scenes...

Once again, we’re back in the workshop. For a while now, we’ve been working on our new climbing p...
Continue reading