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The pursuit continues...

The pursuit continues...

Perfection is never reached, but it is pursued. Always pursued. And perhaps it is precisely in th...
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In solitude there is space for intuition...

In solitude there is space for intuition...

In solitude there is space for intuition to take over. To follow strange thoughts, instincts and ...
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Casual Uniform for the week

Casual Uniform for the week

Casual day in town with Anthony.Just some pieces we naturally combine.
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Juicy Walls and the Liza washing station

Juicy Walls and the Liza washing station

First of all, thank you for the support, commitment and patience over the last couple of weeks. ...
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Challenger's Socks Out Now - Available in a pack of three.

Challenger's Socks Out Now - Available in a pack of three.

We make the clothes we like to wear. Sometimes out of necessity to fill a gap in the market. Th...
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Picked up by artists

Picked up by artists

The process: Load film, expose carefully, rewind and develop.
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Laino Windbreaker - Larralde Out Now

Laino Windbreaker - Larralde Out Now

A few months ago, we went on a small field trip to Sierra Nevada. Just after we finished shootin...
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Chaser's Tee Out Now

Chaser's Tee Out Now

Looking at the stormy spell of weather over the last couple of days, these conditions are not for...
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Win This Juicy Walls Surfboard

Win This Juicy Walls Surfboard

Things made by hand carry something else.You can feel it. So we decided to give this surfboard a...
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The Sound of Sheep ...

The Sound of Sheep ...

Testing comes with its benefits. The sound of sheep, birds singing, cows and horses crossing pat...
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Gwidel, cider, and a day to remember - C'est la vie

Gwidel, cider, and a day to remember - C'est la vie

First light session at the Gwidel Log Fest. Cold water, soft waves and when the tide drops the...
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5 Panel Uti Caps Out Now

5 Panel Uti Caps Out Now

Not everything needs replacement. Check our new Uti Caps. Made from 100% cotton ripstop, 130 ...
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A New Cap Collection

A New Cap Collection

We’re happy to present our new cap collection — made in good quantities this time. We...
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Fast and Light: with Mustafa Sabili

Fast and Light: with Mustafa Sabili

We designed our new running collection with one thing in mind: fast and light. Thanks to Mustafa ...
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ANALOG EYES

ANALOG EYES

 Seeing the world slowly, one frame at a time. Often we forget what it means to look with eyes ot...
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A Melou Classic Returns - Oil Jackets Restocked

A Melou Classic Returns - Oil Jackets Restocked

We’ve been wearing these jackets for years and decided it was time to bring them back to life. ...
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DENIM TYPE I

DENIM TYPE I

Last Christmas, I had the idea to make our Melou version of the classic TYPE I denim jacket — a s...
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WHERE DOES ONE COLOR END?

WHERE DOES ONE COLOR END?

How many colors are there? The visible light spectrum ranges roughly from 380 to 700 nanometers —...
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What keeps you going? A reflection on hope...

What keeps you going? A reflection on hope...

While having pizza the other night with some friends, we started discussing a quote we read from ...
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Layer One - A classic Tank

Layer One - A classic Tank

We're introducing our Layer One.  A slim fit, classic cut Tank-Top. A functional first layer m...
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Made in Portugal: The value of a simple, well made T-shirt

Made in Portugal: The value of a simple, well made T-shirt

We are constantly questioning what we do — trying to make things better than they were yesterday...
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Starfish & Pickle: A Story of a Dreamer

Starfish & Pickle: A Story of a Dreamer

Last November, we traveled to Normandy to meet our friend Bazile for an upcoming project we’ll be...
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Troppa Polar Series 481 — Out Now.

Troppa Polar Series 481 — Out Now.

The Polar Series 481 is built around function, comfort and durability. It’s made from a 100% po...
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The Route Of Peacemakers

The Route Of Peacemakers

We like to imagine a different kind of airline. Not one that moves tourists. But one that carries...
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Cotton Melange MC 1616 - A Technical Breakdown.

Cotton Melange MC 1616 - A Technical Breakdown.

When you’re talking about a classic grey sweatshirt, there are endless gradations in tone. But h...
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Read This Slowly - Living Kills

Read This Slowly - Living Kills

You get good at surviving and forget how to feel alive. And still... You make Coffee.  
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Are We Dog-Piling?

Are We Dog-Piling?

Are we dog piling or getting closer to what matters? Does it fade when everything is stripped dow...
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Close to the Russian Border...

Close to the Russian Border...

Looking back at 2025, one moment stays with us: standing in view of Mount Ebrus, close to the Ru...
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About Chambray.

About Chambray.

Contemporary design rooted in the history of Chambray. Soft blue tones fading slowly into white b...
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Make it work better. Then make it last.

Make it work better. Then make it last.

"Nothing but Heavy Duty" wasn’t marketing poetry for Milwaukee Electric Tool Company — it was a p...
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Randonneur Tracksuits

Randonneur Tracksuits

In 1891, the first Paris–Brest–Paris Randonneur tour was organised — a 1,200 km ride from Paris ...
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Savage By Nature.

Savage By Nature.

There are many reasons why nature inspires us, but the Iberian Lynx in particular holds qualitie...
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The Milwaukee Story

The Milwaukee Story

Vision creates vision. Sometimes all it takes is changing where you stand. During this last shoot...
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The Legacy of Stripes - La Vie is back.

The Legacy of Stripes - La Vie is back.

Holding something made by hand and feeling the presence of the person behind it — their rhythm, ...
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“Fier comme un Normand.”

“Fier comme un Normand.”

It was nice to peek into the daily routine of our friend Bazile Pinel — to see the generational l...
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Normandy and the promise we made.

Normandy and the promise we made.

We had a promise to honor, so last week we made our way to Normandy to keep that promise alive. W...
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